March 8, 2020

Importance of Branding — A Complete Guide

The ability of a business to have an exceptional deal of notable impact in the market is conceivable only with the formulation of its personal brand. Today, the importance of branding is confined to exploitation by businesses to enhance their turnover and position in the market.  The real definition of […]
February 19, 2020

Increase Online Sales – Grow your Business Online

Whether you are a new business or have been in services for many years, you always want to get more customers. Many a time, even the most established brands’ experience plateaus of declines. If you are having trouble coming up with new tactics to increase online sales, here are some […]
February 13, 2020

Colour for Marketing – The meaning of Brand Colour

“Research reveals people make a subconscious judgment about a person, environment, or product within 90 seconds of initial viewing and that between 62% and 90% of that assessment is based on brand colour alone”. Source—CCICOLOR – Institute for Color Research. So choosing the right brand colour for your business is […]
January 31, 2020

Digital Marketing Strategies 2021 – Online Marketing Ideas for Businesses

Digital Marketing strategies for small business and online marketing strategies is the ever-evolving and advancing beast and one that proceeds to proclaim its arms deep into the methods that small businesses have lived by for decades. The infiltration of the internet has completely changed the small business digital marketing strategy. […]
December 18, 2019

What is SEO and how it works

If you are running a blog for your brand or a B2B site, you must probably have heard of SEO. SEO is an important digital marketing tool used by many online entrepreneurs to drive traffic to their blogs and funnels in order to generate leads and achieve the ultimate goal […]
May 3, 2018

Why a CMS is Important to Your Business?

There are numerous reasons why a Content Management System (CMS) is critical to your business. How a CMS Website Will Help Your Business 1. Improve productivity – Content can be distributed effectively as there is no technical or coding knowledge required for revisions and edits. This makes the updates done quickly, sparing your business cost […]
June 20, 2016

Managing Your Time

Managing Your Time Effectively to Improve Your Business Performance People often relate to time management as the ability to manage time. This is true to a certain extent; however, there is a much deeper meaning in “time management” itself. Time management is the act or process of exercising conscious control […]
June 20, 2016

Work ON VS IN the Business

Differences between Work ON vs IN the business In today’s world it is important to know how to differentiate the meaning between work on vs in the business. WORK IN your business encompasses your daily roles, activities, and processes that would make your business sail smoothly. The manufacturing of your products, […]
June 20, 2016

Dare to be Different: How to Stand Out from Competitors

5 USEFUL TIPS TO LEARN HOW TO STAND OUT FROM COMPETITORS TO BE UNIQUE IS THE TRICK When was the last time you competed? It could be in a race, a singing contest, or basketball game. No matter what competition it is, being in a competition does not only demand […]
June 20, 2016

Ideas for Successful Marketing

Learn few ideas for successful marketing When a new product is introduced to the market, the customer instantly thinks primarily of its use rather than its quality. The product is so new to their senses that they are immediately interested as to how it works. When you’re a budding entrepreneur, […]