January 17, 2021

WordPress vs Website Builders

Are you looking for the platform to build your website? Are you confused about choosing among Wix, WordPress, Shopify and Squarespace? Different website builders have made survival easier for small businesses. However one thing to note is although most website builders may provide solutions that fit your requirements, there is […]
August 7, 2020

What is Web Hosting and Domain?

If you want to develop your personal brand or maybe start a new business online, you will need a website. Today, websites are like a phone number everyone has one. There are many reasons to own a website, whatever those be, there are things like: What is Domain name, what is a […]
July 29, 2020

Google My Business Listing – How to Add Your Business to Google?

How to add your business to Google? One of the important aspects of doing business today is going online. And, listing on Google My Business allows just that. Not only it brings new customers to your business, doing it correctly can increase your rankings in the Local Pack results, Local […]
July 29, 2020

Clear Cookies – How to Clear Browser Cache and History? (All Browsers)

How to clear Browser cache and history? Browser hygiene may not be a widespread practice, but periodically clearing your web browser’s cache, cookies, and history is healthy for your browser’s better performance. One uses a browser daily for different actions like checking email, paying bills, shopping online, viewing the video […]
July 18, 2020

What is SSL and How it Works?

You may have noticed that some website’s URL starts with “http://” whereas many URLs start with “https://”—an addition of ‘s’ may seem small but carries a bigger purpose. The presence of ‘s’ in the URL means the website is secure and encrypted, and any data that you give to the […]
May 10, 2020

The differences between SEO and SEM

What is SEO vs SEM? SEO revolves around increasing traffic through the incorporation of unique keywords into your website or blog, while SEM gives exposures to your website through paid Google ads. SEO can be achieved through the use of methods or techniques aiming at obtaining high ranking keywords worldwide. […]
April 2, 2020

Landing Page Optimization

One of the major goals of any website is to convert visitors into profitable customers. It is essential that your webpage offers such attention-grabbing offers that they are bound to avail the services provided by you. Landing page optimization is definitely one of the most effective ways to achieve this goal. […]
April 2, 2020

Digital Marketing Vs Traditional Marketing

What is the differences between Digital marketing vs Traditional marketing? Did you know that about 60 percent of the small businesses have turned their attention towards digital marketing.   Because Small businesses have one singular goal, and that is to spend whatever they have adequately and make the most utmost […]
March 30, 2020

What is a Successful PPC strategy— A Beginner’s Guide

To stay at the top of the game, you need to regularly update yourself with various new techniques and strategies being followed to expand your business. When it comes to driving more traffic to your site and running a successful PPC strategy for your business, it is essential to keep yourself […]
March 21, 2020

New Product Launch Marketing Strategies

Continuous expansion, and upbringing of a business highly depends on the new product and peculiarities, which is often the easy part, the real difficulty springs with the product launch marketing, as it can either make or break your business.  Where Apple sold 300,000 iPads on their product launch date; EA’s most […]